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CASE STUDIES

At INovate Consulting, we tackle every challenge with a seamless and strategic approach, guided by founder, Jason Da Rosa alongside his vast network of experts. Our methodology thrives on synergy and ingenuity, ensuring a deep understanding of our clients' needs while paving the path to their success. Dive into our success narratives below.

ST. PETER'S LGBTQIA+ MINISTRY EVENTS TO ENGAGE THE LOCAL COMMUNITY

Bringing faith and fun to an often marginalized community.

In Dartmouth, Massachusetts, Reverend Scott leads St. Peter's Episcopal Church, fostering acceptance for the LGBTQIA+ community within the embrace of faith. The newly formed LGBTQIA+ Ministry endeavors to reshape inclusivity within religious spaces, bridging communities once marginalized. INovate Consulting's founder champions St. Peter's outreach efforts, organizing events like pizza nights and coffee house gatherings to foster unity. INovate Consulting amplifies St. Peter's mission through vibrant marketing strategies, utilizing flyers, QR codes, and guerrilla social media campaigns. Their partnership cultivates a community where attendees become cherished members, breaking barriers and opening hearts to acceptance, redefining the essence of community one event at a time.

Image showcasing print and digital work from the case study of the LGBTQIA= Ministry at St. Peter's Episcopal Church in Dartmouth, Massachusetts.
Video still from fashion film developed and creative directed by Jason Da Rosa, founder of Inovate Consulting.

SS19 FASHION FILM TO ESTABLISH BRANDING CENTERED AROUND ALEXIA ADMOR NYC'S "EVERYDAY, EVERY WAY" SLOGAN

Conceptualizing the brand's slogan into three part fashion film

Alexia Admor NYC, a contemporary fashion brand, aimed to embody its tagline, "Every Day, Every Way," through a captivating fashion film showcasing its medium-priced dresses as wardrobe essentials. Jason spearheaded the project, directing a three-part narrative depicting a NYC girl and her friends preparing for a night out. Meticulously planned, the shoot utilized three models and a mansion in Long Island, capturing the city's vibrant lifestyle. Strategic releases across social channels and a longer edit on the brand's homepage maximized impact, leading to increased sales and solidifying Alexia Admor NYC's position in the fashion scene. Jason's vision and collaboration transformed the campaign into one of the brand's most successful endeavors, resonating with audiences and reinforcing its versatile and stylish image

TEAMING DRIFT & MARKETO TO OBTAIN LEADS FOR SCANMARKET SOURCE-TO-CONTRACT BY UNIT4

A strategic mapping path was developed in order to avoid interrupting established lead qualifying processes

Teaming Drift with Marketo to generate leads for Scanmarket Source-to-Contract by Unit4 required a strategic mapping path to align with established lead qualifying processes. A Drift playbook was designed to guide leads to Scanmarket's three-point contact process, distinct from Unit4's lead profiling strategy, without disrupting the CDRs' qualification process. Specific Scanmarket product pages triggered Drift playbooks, ensuring leads automatically qualified as MQLs and could be handed over to the Scanmarket team seamlessly. INovate's founder, Jason, collaborated with Unit4's Marketo developers to map variables between Drift and Marketo, resulting in a doubled lead influx and a streamlined process for CDRs. This successful integration preserved existing workflows while enhancing lead generation capabilities, exemplifying effective collaboration and technical proficiency.

Blog Teaming Drift & Marketo to obtain leads for Scanmarket Unit 4
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